Abigail G.

Customer Communications Manager @Intrum

Glasgow, GB

I’m accountable for the planning, creation and build of all customer communications that are owned by Intrum UK. Our clients / brands include Chase, Tesco Bank, Shawbrook, Virgin Money, CYBG, Intrum, Intrum Mortgages, Erudio Student Loans, and Capquest Debt Management.Working closely with strategy, operations, and procedures, I write and create the content required to fulfil each step of the customer journey, applying the wording to a host of off and online platforms (CMS, HTML email, SMS, postal letter, statement, customer payment portals and customer websites).Achievements• Completion of a full re-brand of the Shawbrook customer payment portal, managing external agencies, and delivering ahead of deadline• Ownership of over pieces of content (sms, email, postal letter, website and portal)• Creation of a Cost of Living initiative, delivering FCA requirements in digestible and approachable language to our customers across each brand• Line management focus - leaning into coaching, development, and well-being topics, by fulfilling a management refresher course• Recognised by leadership for my contributions, winning values awards • Appointed as a colleague engagement champion and an acquisition representative • Consistent focus on financial health, breaking down the stigma attached to managing money

Hemel Hempstead School

A Level, Art, Graphic Design, English Literature.

CIM | The Chartered Institute of Marketing

Professional Certificate in Marketing