Abhishek Singh

Assistant Brand Manager Marketing @Dalmia Bharat Group

Ranchi, IN

Key Responsibilities • Prepare strategic marketing plans andbudgets to achieve targets and expand reach • Monitorcompetitors, trends, and own marketing efforts • Lead andmeasure performance of a marketing team • Find new,futuristic, cost-effective marketing ideas • Report on brandand sales performance • Enhance brand visibility and recall.• Oraganising business connect program with channelpartners and influencers. Reporting to: • Preparing weekly,fortnightly & monthly MIS • Reporting to Sr GM (Marketing),CMO & Head office Key achievement: • Successfullylaunched Dalmia (RCF) and expanded our distributionnetwork by adding 125 new channels in the highlycompetitive market of North Bihar. • Identified and carriedout market storming activities, successfully elevating ourmarket share from 3% to 9% within a six-month timeframe. •Successfully completed projects on brand identity of majorcompetitors in east India as how to plan their budget in different media vehicle which in result gives us clear pictureover competition brands spends, so that we can hitaccordingly to gain more market share.

Sikkim Manipal University - Distance Education

Master of Business Administration - MBA, Marketing

CHANDIGARH UNIVERSITY

Master of Business Administration - MBA, Digital Marketing