Abhinav Dey
Manager - Growth & Analytics @Axis Max Life Insurance Limited
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WORK HISTORY
Manager - Growth & Analytics @Axis Max Life Insurance Limited
Gurugram, IN
Highlights- Published case studies with Meta & Google achieving 10% CPC reduction via S2S integrations- Featured in a VWO case study with 200+ A/B tests lifting conversions by 10%- Speaker at Google Analytics Summit 2025- Built several insightful automated BI reports which helped reduction of CPC by 40% making it a bread & butter for the division- Spearheaded impactful projects - Lead Scoring, Anomaly Detection, Markov Attribution, S2S integrations, Theme enablement using CRO Tools
EDUCATION
SRM IST Chennai
Bachelor of Technology - BTech
SKILLS
ABOUT ABHINAV DEY
As a Senior Manager at Axis Max Life Insurance’s D2C business, I drive growth with data…
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