Abhijit Desai
E-commerce Category Specialist @Koolatron Corp
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WORK HISTORY
E-commerce Category Specialist @Koolatron Corp
Brantford, ON, CA
Spearhead end-to-end category management for major appliances across top eCommerce platforms including Amazon (Vendor & Seller Central), Home Depot, Lowes, Best Buy, and RONA for USA and Canada.• Developed and executed sales and promotional strategies, including monthly offer/investment plans, boosting overall online revenue.• Onboarded new retail portals through strategic negotiation and margin alignment, expanding marketplace presence.• Managed purchase orders, dispatch, and delivery operations to ensure timely fulfillment and service excellence.• Led product catalog optimization to enhance visibility, accuracy, and conversion across all marketplaces.• Executed and optimized Product Listing Ads (PLA) based on performance data, improving ad efficiency and ROAS.• Collaborated with warehouse and inventory teams for real-time inventory planning and smooth order processing.• Acted as key liaison across cross-functional teams (Product, Retail, Inventory Planning) to streamline go-to-market operations.• Conducted competitive benchmarking to inform pricing, promotional strategies, and positioning.• Implemented SEO best practices to improve keyword ranking and product discoverability on marketplace platforms.• Conducted ongoing hygiene checks and enriched listings with accurate and detailed product content.
EDUCATION
Patkar - Varde College
Bachelor of Commerce (B.Com.), Accounting and Finance
Thakur College of Science and Commerce
Master's degree, E-Commerce/Electronic Commerce
SKILLS
ABOUT ABHIJIT DESAI
With over one year of experience as an E-commerce Category Specialist at Koolatron Corp…
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