Abe Chang
Manager - Strategic Partnerships & Corporate Sales New Business @Simon & Schuster
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WORK HISTORY
Manager - Strategic Partnerships & Corporate Sales New Business @Simon & Schuster
New York, NY, US
Simon & Schuster is one of the largest and well-respected publishers in the world. Producing best-selling and award-winning content since 1924, S&S is the home of Stephen King, Brad Thor, David McCullough, Stephen Covey, F. Scott Fitzgerald, Ernest Hemingway, Star Trek, HALO, Peanuts, PJ Masks and much more. Contact us if you are interested in:* discount bulk sales * custom publishing * cross-promotional opportunities • Primary responsibilities include bulk sales of physical and e-Product; developing sales/marketing campaigns, and fostering content partnerships • Consultative and solutions-based approach in crafting content-driven programs within parameters of budget, format, rights, brand affinity, and logistics • Goal-oriented and creative in opening new channels of revenue and establishing new business models/partnerships • Adept at leveraging internal and external partner strengths to maximize revenue, marketing impact, and brand awareness • Trusted advisor – ability to help partners navigate S&S and distribution partner options to find the most beneficial, synergistic fit • Embedded in “geek culture” with business experience in multiple areas of fandom – comics, anime/manga, film, TV, music, gaming, apparel, collectibles, etc. • Areas of expertise: • Literacy/non-profit organizations – extensive work with First Book, Harold Grinspoon Foundation, Raising Readers, Reach Out and Read, Reading Is Fundamental, All About Books, We Need Diverse Books, Jet Blue/ Soar with Reading etc. • First Year Experience/Common Read – from university/college to state/city-wide programs • Subscription box and premium sales – including Nerd Block, Geek Fuel, and Fox Searchlight, Lincoln Center Theater, American Library Association, etc. • Content development and partnerships – acquisitions/ IP management – finding publishing homes for creators, publishers, licensors and distribution partners • Longstanding relationships and contacts in a wide variety of industries
EDUCATION
Tufts University
BA, English, Psychology, Asian Studies
New York University
MFA, Creative Writing
UCL
English Literature (British and Commonwealth)
ABOUT ABE CHANG
Looking to establish creative partnerships and collaborate with companies, agencies, organizations, associations, who are seeking custom content solutions (for corporate incentives and events, convention giveaways, membership /loyalty program rewards, gift-with-purchase, marketing initiatives). Specialties: Custom publishing, special sales markets, licensed publishing, FYE/ Common Reading programs, Literacy programs, new business development, marketing, social marketing,\"geek\" demographic sales and marketing, educational publishing.
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