Abdul Kamal

Marketing Manager @Just Bee

At Just Bee Honey, I lead the full spectrum of marketing activity for a growing D2C health food brand. My focus is on delivering customer-focused, data-informed marketing that drives growth and retention across digital and retail channels. • Develop and review an annual marketing roadmap aligned with seasonal peaks and sales forecasts. • Manage all digital platforms including email (Klaviyo), Meta Business Suite, and paid social channels. • Support product launches from concept to go-to-market execution, including creative direction and promotions. • Oversee customer communications strategy across email, SMS, and organic channels. • Work closely with leadership on brand development, creative updates, and long-term growth planning. • Manage a small, agile team and collaborate cross-functionally with product and customer service teams. • Regularly assess customer profiles and feedback to refine messaging and campaign targeting.