Abby Line
Marketing & Communications Coordinator @Senior Neighbors
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WORK HISTORY
Marketing & Communications Coordinator @Senior Neighbors
Lead marketing efforts for major events such as luncheons, galas, and community outreach programs.•Design promotional materials and manage event-related advertising, sponsorship recognition, and media outreach.•Manage the organization’s comprehensive communications plan, including email newsletters, annual reports, print newsletters, and social media.•Create visually appealing marketing materials using Canva or Adobe Creative Suite.•Oversee direct mail campaigns, including end-of-year appeals and impact reports, ensuring strategic alignment and timely delivery.•Collaborate with vendors and partners to maximize event visibility and engagement.•Manage and optimize Google Ad Grants to support digital acquisition and awareness campaigns.•Run marketing & communications committee meetings, providing insights and recommendations for continuous improvement.
EDUCATION
Grand Valley State University
Bachelor of Business Administration - BBA, Marketing
ABOUT ABBY LINE
Marketing & Communications Coordinator at Senior Neighbors
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