Aaron Samson

Visual Communication Designer @Ranna Gill

Gurugram, IN

Developed customized ad kits significantly boosting brand visibility and ensuring a cohesive brand message across social media, and e-commerce platforms- Produced and managed dynamic multimedia content, including videos and static creatives for social media, aligning with and elevating the brand’s aesthetic and marketing objectives- Created visually compelling graphics for email and WhatsApp campaigns, enhancing customer engagement and supporting initiatives to drive brand growth- Oversaw website layout design and product merchandising on Shopify, optimizing product images, video banners, and static visuals to enhance the online shopping experience and increase sales- Analyzed performance reports from Shopify, Meta Business, Omnisend, and Instagram Business Manager to refine content strategies, leveraging insights to improve creative designs and track key metrics- Designed and implemented automated workflows for email and WhatsApp using Klaviyo, creating personalized communication strategies to enhance customer interactions and retention- Partnered with the marketing team to create impactful event collateral, including invitations, signage, and promotional materials for events, strengthening brand presence- Produced high-quality videos and content for public spaces like international airports and malls, significantly boosting global visibility and brand awareness- Captured and crafted real-time content during fashion shoots and shows, generating engaging social media assets that enhanced brand storytelling and audience connection- Developed professional presentation decks for celebrity and influencer outreach, effectively showcasing brand collections and securing valuable partnerships- Designed in-store signage like standees and signboards, to ensure a consistent brand experience across all retail locations- Utilized AI tools to streamline creative processes, producing visuals and optimizing design efficiency to support brand expansion.

Kalinga University, Raipur

Bachelor of Arts - BA (Distant Learning)

VIU - Universidad Internacional de Valencia

Masters

Heriot-Watt University

Bachelor's degree

Pearl Academy

Bachelor's degree

Rome Business School

Global Master's in Fashion and Luxury Management

St. Xavier School - Delhi

Commerce