A. J. Colbourne
Director of Marketing @The Royal Architectural Institute Of Canada Raic L\'institut Royal D\'architecture Du Canada Irac
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WORK HISTORY
Director of Marketing @The Royal Architectural Institute Of Canada Raic L\'institut Royal D\'architecture Du Canada Irac
Providing leadership in the creation & development of an integrated marketing effort in collaboration with the RAIC team to advance and substantially increase the impact of the association\'s brand, membership and portfolio of programs.
EDUCATION
Carleton University
Masters, MBA
University of Ottawa
BA, Communications
SKILLS
ABOUT A. J. COLBOURNE
STRATEGIC MARKETING AND CUSTOMER RELATIONS PROFESSIONALTranslating customer insights into actionable strategic plans that drive results.Proven abilities in leading marketing and sales teams to successfully develop and execute strategic plans with clear objectives by channel and segment leveraging research and customer insights. Diverse and progressive management experience in private and public sectors with a dynamic leadership style that fosters collaboration between cross functional teams to execute integrated plans that deliver results.Skilled in strategic planning, acquisition and retention campaign management, P&L accountability, B2B and B2C relationship management.
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