Zubin Somervell

About Zubin Somervell

Innovation Strategist and Certified Design Thinking Practitioner o Developing Organization Strategies and Innovation Strategies, Leveraging Design Thinking for Innovation, Solving Complex Problems and setting up Processes for Problem Solving Experience in Setting Up and Handling Large Teams and Revenue Critical Roles with Profit Orientation o Setting up and Scaling up Digital Innovation Hub Teams leveraging Start-Up Experience, Managing Existing Marketing, Strategy, Delivery and Sales Teams with Revenue Growth and Profitability Focus Marketeer with Product Management and Brand Management Experience in Leadership Brands o Successfully handled Global and Indian Brands across multiple Geographies A Competent Team Player with excellent Leadership, Learning Agility & Team-Building Skills o Strong Analytical Skills, People Skills, Problem Solving Ability, Situational Awareness & Adaptability. Management Leadership Experience in Business Operations and Innovation o Revenue oriented Activity Planning, Distribution Management, Business Operations Process Optimization, Team Management, Leading Key Projects, Budget Control Driving Digital Transformation – Generate Value for shareholders and stakeholders by leveraging Digital Technologies and Ways of Working o Drive Radical Change in Customer Relationships, Talent and Organization, Data and Technology & Operations and Processes with Visionary Leadership New Product Development & Launch – Experience in handling Complete Process o Conceptualization, Design & Development, Quality Testing, Prototype, Test Marketing, Final Product Launch, Performance Tracking Handling Creative Agency / Vendor & Marketing Communication Teams for Multi-Channel Campaigns o Branding and Visibility, ATL and BTL campaigns, POSM planning and implementation, Market hygiene on Signage, POSM, Collaterals Demonstrating Learning Agility in keeping abreast of advances in Innovation Strategy & Management o Constantly upgrading multi-domain skill sets through theoretical and practical learning Leveraging multi-lingual Communication Skills and Empathy to Align Stakeholders and Drive Change o Presentation Skills, Negotiation, Group Discussions, Active Listening, Constructive Feedback Capably Rolling out Strategic Business Initiatives with Emphasis on Returns & Cost Optimization o Global Virtual Education Fair (GVEF) 2020, New 3G Site Launches and optimizations, Data Promoter programmes, Outdoor campaigns and Store Promotions, Walk-in Drive Programmes

Experience

1. Head - Strategy & Business Operations

   Populus Empowerment Network

   Jul 2024 — Present · Chennai, IN

   Drive Overall Performance of the Organization with the Director and the CEODevelop Strategy, Ensure Alignment of Operations with Strategy and Drive achievement of Strategic ObjectivesEnhance Organization\'s Operational Structure and Drive Optimization InitiativesAchieve successful Project Deliveries leveraging Organization\'s Resources

Education

• Scott Christian College, Nagercoil - 629 003

  Bachelor of Arts (B.A.)

  2001 — 2004

• Bharathidasan Institute of Management Tiruchirapalli

  Master of Business Administration (MBA)

  2004 — 2006

Skills

• Corporate Communications
• Campaign Management
• Crm
• Direct Marketing
• Sales Promotion
• Internal Communications
• Resilience
• Marketing Mix
• Product Launch
• Solution Provider
• Influencer Marketing
• Business Analysis
• Customer Acquisition
• Concept Selling
• Market Planning
• Telemarketing
• Data Analytics
• Retail
• Innovation Strategy
• Customer Relationship Management
• Media Planning
• Product Marketing
• Management
• Extreme Adaptability
• Redemption Management
• Business Development
• Lead Generation
• Marketing Strategy
• Advertising
• Information Technology
• Customer Retention
• Market Analysis
• Product Management
• Consensus Building
• Leadership
• Vendor Management
• Usage Enhancement and Retention
• Project Management
• Design Thinking
• Team Management