Zorgie Sanchez
Media Supervisor, Paid Social | M.A English | Strategic marketer with 9+ years of experience translating brilliant chaos into human-centered strategy.
- Role
- Media Supervisor, Paid Social at Razorfish
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Zorgie Sanchez
Zorgie is a seasoned paid media marketing professional with 9+ years of experience…
Experience
Media Supervisor, Paid Social
May 2024 — Present · Chicago, IL, US
Supervisor, Paid Social | Insurance + Financial Services Vertical— Manage $10M+ in annual paid social investment, overseeing end-to-end strategy, execution, and performance across Meta, Snapchat, Reddit, and Pinterest— Partner with senior leadership to define business objectives, media KPIs, and annual budget allocations aligned with client growth goals— Lead omnichannel tactical planning, integrating cross-functional inputs (creative, analytics, product) to develop scalable and insight-driven media plans— Own platform build, QA, and activation processes; ensure flawless execution across high-stakes campaign launches, performance tests, and always-on efforts— Oversee financial operations including media pacing, Prisma budget tracking, billing reconciliation, and forecast management across dozens of live campaigns— Develop testing frameworks and optimization strategies to improve ROI and streamline delivery. Notable outcomes— Serve as day-to-day client lead, providing strategic counsel, performance insights, and agile media recommendations that proactively address evolving business needs— Contribute to agency POVs on platform innovations, audience shifts, and industry disruptions; guide internal education and client readiness.
Education
University of Illinois at Chicago
Bachelor's Degree
2012 — 2016
University of Illinois at Chicago
Master’s Degree
2016 — 2018
Skills
- Website Building
- Copywriting
- Journalism
- Youtube
- Microsoft Word
- Fiction Writing
- Prezzi
- Blogging
- Hootsuite
- Microsoft Excel
- Powerpoint
- Canva
- Higher Education
- Communication Skills
- Social Media
- Microsoft Office
- Creative Writing
- Community Outreach
- Graphic Design
- Copy Editing
- Research
- Email Newsletter Design
- Graphic Design Software
- Academic English
- Spanish Translation
- Spanish
- Teamwork
- Gimp
- English Literature
- Slack
- Creative Non-Fiction
- Website Localization
- Editing
- English to Spanish Translator
- Tumblr
- Microsoft Powerpoint
- Writing
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