Zoey Li

About Zoey Li

Hi, I’m Zoey — a film and IMA double major at NYU who believes stories can change the world (and look stunning while doing it).From curating films that make you cry at 2AM, to strategizing Olympic brand campaigns at CAA, I live at the intersection of culture, creativity, and global impact. I helped develop the marketing strategy around Chinese tennis star Zheng Qinwen for vivo’s Paris 2024 campaign, designed apps for visually impaired movie lovers, and collaborated with brands like vivo, BMW, and Rémy Martin to make art and strategy meet in real life.I don’t just study film — I produce it, program it, and push it toward new audiences. Whether it’s managing NYU’s Fusion Film Festival or crafting inclusive subtitles for national roadshows, I’m always thinking about how to make media more meaningful and accessible.Currently diving deep into music partnerships, cultural branding, and digital storytelling. If you’re into bold ideas, cross-media magic, and reshaping how people experience content — we should talk.

Experience

1. Growth Marketing Intern

   TikTok

   Mar 2026 — Present · NY, US