Zoe Comstock

About Zoe Comstock

I’m a recent graduate at Fordham University’s Gabelli School of Business and received my B.S. in Marketing with a Strategic Branding concentration and a Sustainable Business minor. Additionally, I studied abroad at the Fordham London Campus campus for a semester. I was born and raised in Long Beach, California, before moving to New York. I now work at Horizon Media as an Assistant Media Planner on the Integrated Investment team.I am a Fordham Marketing Scholar, one of the 45 students in a career development program providing high-profile opportunities to advance marketing careers. I am a member of the Fordham Marketing Association and hold leadership as the publicist of the Fordham Jetés Ballet Company. Furthermore, I serve as an Eco Representative on the Fordham United Student Government, where I work on a committee of passionate students to implement more sustainable practices in the residence hall communities.I’ve gained valuable experience outside the classroom in a number of internships. Most recently, I worked as a marketing intern at EVgo where I worked to support map listing management and ideated social media content to increase SEO and impressions by 18% from May-July. During the summer of 2023 I worked at IMG in their Action Sports Division, planning and executing both the marketing strategies and event logistics for two large-scale live sports events, the 2023 Escape Alcatraz Triathlon (5k attendees) and the 2023 US Open of Surf (500k attendance). I worked with event partners and sponsors: Red Bull, City Cruises, and Sambazon. I am currently planning a one-of-a-kind advertising certification through Gabelli School of Business and a large-scale IAA professional networking event hosted at Fordham University. Within Fordham’s academics, there are two hallmark programs that have allowed me to work in team settings for extended periods where I generated deep analysis and research to support a large final presentation. As part of Gabelli\'s Consulting Cup, I worked with a team of my peers to develop a comprehensive solution for Target’s e-commerce. We created a new rewards membership called The Bullseye Membership and executed a complete redesign of the website, utilizing algorithms for a more personalized experience. During my freshman year, my team participated in the Ground Floor challenge with our comprehensive business plan for Eco Party, a compostable party cup that is an environmentally friendly alternative to red disposable party cups.You can contact me at z••••••••@fordham.edu.I look forward to hearing from you!

Experience

1. Assistant Media Planner - Integrated Investment

   Horizon Media

   Oct 2025 — Present · Los Angeles County, CA, US

   Strategically plan and activate omnichannel campaigns for two brands within a high-profile CPG portfolio, totaling over $28M in media spend in 2025 and 2026- Expertly navigate a high-volume inbox, schedule meetings, book conference rooms, manage guest arrivals, communicate daily with clients and media partners, and utilize Outlook, Teams, Excel, and PowerPoint- Optimize performance through in-depth media analytics and advanced Excel modeling, consistently exceeding client KPIs and driving measurable lifts in brand awareness- Gain expertise in a variety of media industry tools such as the Nielsen Suite, Google Campaign Manager, Prisma/MediaOcean, MediaTools/Guideline Planning, Dynata, and DoubleVerify- Collaborate with external media partners to activate high-visibility partnerships, including the MLB All Star Game.

Education

• Long Beach Polytechnic High

  High School Diploma

  2017 — 2021

• Fordham University London

  Bachelor's degree, Marketing

• Fordham Gabelli School of Business

  Bachelor's degree, Marketing

  2021 — 2025