Zineb Rougui
Product Manager @Adikteev
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WORK HISTORY
Product Manager @Adikteev
Ville de Paris, FR
Projet : un produit SaaS sur la gestion des campagnes publicitaires destiné pour les développeurs/éditeurs d\'applications mobilesResponsabilités:• Définir la roadmap et la vision du produit• Mener des études de marché (outils d\'analyse Adtech, plates-formes de données pour les spécialistes du marketing)• Collaborer avec des équipes interfonctionnelles (scientifiques/ingénieurs des données, développeurs Web, concepteurs UX, équipe marketing, ventes, etc.)• Organiser et mener des tests d\'expérience utilisateur avec les bêta-testeurs pour obtenir/valider les besoins clients• Identifier les exigences du produit et affiner le backlog produit avec les équipes Scrum
EDUCATION
Polytechnique Montréal
Master's degree, Industrial engineering
École des Mines de Saint-Étienne
Master's degree // Ingénieur civil des Mines, Industrial engineering
Classes préparatoires aux grandes écoles d'ingénierie
Maths and Physics (MP*)
SKILLS
ABOUT ZINEB ROUGUI
I’m a Product Manager passionate about building AI-powered AdTech solutions that help marketers maximize performance and unlock new revenue streams. With experience across supply integrations, campaign optimization, and predictive modeling, I thrive at the intersection of technology, data, and user needs.With +8 years of experience across Europe, Canada/US, India and international teams, I bring a global perspective to product strategy, cross-functional leadership, and data-driven decision making, delivering solutions that resonate across markets.Market Expertise : Adtech, Retail, Ecommerce, Finance, LogisticsMy perseverance, analytical mindset and problem solving skills have allowed me to achieve excellent results. I am very proud to have been so honored by my peers. Do not hesitate to contact me or add me to your network to discuss more about that! Skills: Product Strategy & Vision Cross-Functional Leadership Data-Informed Decision Making Customer-Centric Discovery & UX Focus Industry AI & Generative ExperienceCertifications: PSPO (Professional Scrum Product Owner)- Lean Six SigmaTools : Jira, Confluence, Metabase, Figma, SQL, Postman #Product Manager #Digital #CRM #Industry 4.0 #Scrum#Adtech
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