Zina MacEns

About Zina MacEns

As a Brand and Digital Marketing Strategist, I’m deeply passionate about how strategic marketing can influence behavior, build meaningful connections, and drive business growth. I have a proven track record of delivering outstanding results for both Commercial and Residential developer clients, and I am committed to advancing their campaigns with innovative strategies.In my most recent role as an Account Director at Metropolis, I had the privilege of leading the agency’s largest client account, Colliers commercial, and overseeing advertising across a diverse range of asset classes on a national scale. My work goes beyond developing corporate-driven campaigns - I am deeply involved in the development of first-in-market digital products that elevate our client\'s leasing and sales performance, making a significant impact on their success.Having gained experience across a broad spectrum of sectors including House & Land, Office, Residential, Retail, Industrial, Hotels, Agribusiness, and Healthcare, I have a unique ability to create integrated strategies that blend traditional branding and media with digital performance. Notably, I led Metropolis\' first Build-to-Rent client, Mirvac, where I supported their asset management team and launched effective marketing strategies that drove significant leads to leases, achieving key commercial KPIs.Passionate about brand creativity and digital media, I thrive in fast-paced environments, building strong client relationships and delivering results that exceed expectations.

Experience

1. Customer Success Manager

   Freewheel

   Dec 2025 — Present · New York, NY, US

Education

• UDIA NSW

  Legends & Legacy Program