Brian Ziel

About Brian Ziel

Bridging communication, mission, and meaning.I’m a communications and marketing professional driven by purpose, creativity, and the belief that great storytelling can move people to action. With over a decade of experience leading brand development, internal and external communications, and strategic marketing initiatives across healthcare and energy sectors, I’ve learned that impact begins with clarity and grows through collaboration.At Idaho National Laboratory, I help connect people to mission-driven work that protects our nation’s future. Before that, I spent 13 years as Marketing Director for Mountain View Hospital and Idaho Falls Community Hospital, shaping campaigns that strengthened community trust and elevated the patient experience.I’m passionate about transforming complex ideas into clear, engaging messages that inspire connection and commitment, whether through internal initiatives or public-facing brand campaigns. I thrive where creativity meets purpose, and where effective communication drives measurable, meaningful change.“If you love your work and enjoy it, you’re already a success.”

Experience

1. Communications Specialist Environment, Safety, Health & Quality

   Idaho National Laboratory

   Mar 2024 — Present · Idaho Falls, ID, US

   At the nation’s leading center for nuclear energy research and developments, I craft and execute internal communication strategies that strengthen safety culture, support mission readiness, and connect employees to purpose.Lead multi-channel storytelling initiatives highlighting innovation, safety, and environmental excellence.Partner with executives to simplify complex technical concepts into clear, human-centered communication.Develop and manage internal campaigns and newsletters that improve engagement and reinforce organizational priorities.Collaborate cross-divisionally to align communications with INL’s mission of advancing nuclear science, energy, and national security.

Education

• Southern New Hampshire University

  Current Student, Business Studies in Marketing

  2018 — 2020

• Western Governors University

  Bachelor of Applied Science - BASc, Business/Corporate Communications

Skills

• Public Speaking
• SEO
• Advertising
• Customer Service
• Marketing Communications
• Strategic Planning
• Event Planning
• Microsoft Office
• Sales
• Marketing
• Sales Management
• New Business Development
• Leadership
• Press Releases
• Digital Media
• Social Media
• Public Relations
• Management
• Team Building
• Business Development
• Online Marketing
• Microsoft Word
• Brand Management
• Fundraising
• Marketing Strategy
• Web Design
• Social Media Marketing
• Online Advertising
• Microsoft Excel
• Powerpoint
• Social Networking
• Graphic Design
• Email Marketing