Zeudy Martinelli

About Zeudy Martinelli

Creative leader and strategic problem-solver with 20 years of experience directing…

Experience

1. Group Creative Director Brand and Photography

   Lands' End

   Aug 2015 — Present

   Lead omni-channel brand and product photography direction. Create visual stories that reinforce brand aesthetic and seasonal vision. Provide creative solutions that meet business objectives.• Concept and art direct seasonal campaign and editorial photoshoots. Own full shooting process. Ideas presentation, on-set art direction, images editing and post-production quality control. • Manage photo-planning, select photographers, videographers, stylists, casting, locations. Work with producers at budgets, timing, logistics. Maintain and develop outside vendor and freelance relationships.• Create seasonal mood boards and set guidelines, ensure stories and visuals are consistent and on-brand.• Cultivate a culture of creativity, curiosity, collaboration. Retain and develop photo-team, art directors, photographers, stylists. Set direction, share knowledge, recruit talents. • Supervise influencer and brand ambassador strategies, increase brand awareness and audience engagement across all social platforms.

Education

• NABA Nuova Accademia di Belle Arti

  Bachelor of Arts - BA, Marketing and Communication

  1996 — 2000

Skills

• Arte
• Direzione Creativa
• Creative Direction
• Beni Di Lusso
• Progettazione Grafica
• Moda
• Pubblicità
• Adobe Illustrator
• Fotografia
• Adobe Creative Suite
• Adobe Photoshop
• Brand Development
• Direzione Artistica