Zen C. Lane

About Zen C. Lane

Strategic creative project leader driving end-to-end digital production, eCommerce…

Experience

1. Digital Product Specialist

   SanMar

   Oct 2022 — Present · Seattle, WA, US

   Manage Media Library solutions and strategy on Sanmar.com. Maintain interfaces and experiences via customer engagement with media library assets to enhance delivery of products. Collaborate with Digital Asset Manager, marketing managers, project management, creative team, and studio ops to deliver successful end-to-end customer experience.• Track performance and gather user feedback to continue to strategize and manage the roadmap of the Media Library and portal pages.• Regularly report to stakeholders about image use, tags, searches, downloads, and preferred views by customer type. Use reporting to develop forward looking strategy.• Create experiences around high-volume searches.• Build new portal pages centered around key customer needs.• Unlock Widen (vendor) capabilities within the SanMar.com experience tailored around customer needs.• Create and execute updates and product page additions to SanMar.com.• Test and QA product updates.

Education

• Seattle Central Creative Academy

  Associate of Arts and Sciences - AAS

  2011 — 2013

Skills

• Commercial Photography
• Photoshop Elements
• Image Manipulation
• Media Production
• Lighting Control
• Digital Marketing
• Composition
• Fashion
• Creativity
• Communication
• Efficiency
• Customer Service
• Organizational Effectiveness
• Commercial Directing
• Highly Detail Oriented
• Photo Shoots
• Photography
• Studio Photography
• Web Design
• Video
• Photoshop
• Mac
• Logo Design
• Lightroom
• Indesign
• Image Editing
• Graphics
• Digital Photography
• Advertising
• Adobe Creative Suite
• Adobe Photoshop
• Creative Consultation
• Videography
• Brand Development
• Online Advertising
• Html
• Leadership
• Media Design
• Graphic Design
• Adobe Illustrator