Zena David Farah
Head of Product | Product Strategist | Complex Digital Transformation | SaaS | Legacy to Cloud | HealthTech | Entrepreneur
- Role
- Head of Product at Chedid Capital Group
- Location
- Jersey City, NJ, US
- LinkedIn followers
- 500 followers
About Zena David Farah
I’m a product executive with 13+ years of experience leading complex digital transformations, entrepreneurship, and AI-powered innovation. Over my career, I’ve defined product vision, built multi-year roadmaps, and scaled interconnected B2B & B2C platforms across multiple markets. I’ve delivered multimillion-dollar initiatives and safeguarded large-scale operations by aligning business strategy with product execution: driving SaaS transformation, new revenue streams, and efficiency gains. Beyond products, I’m passionate about people: I’ve built high-performance cultures by streamlining hiring, coaching talent, and bringing startup-level agility into corporate environments. Globally minded, I thrive on designing technology that puts people first by helping professionals spend more time on human care, improving lives for customers and patients, and inspiring teams to build with purpose.
Experience
Head of Product
Jul 2023 — Present
Drove a complex digital transformation, migrating from legacy systems and delivering phased deployments of new platforms across multiple markets to ensure scalability, compliance, and continuity• Advanced innovation through SaaS, AI solutions, and introduction of new B2C products, reducing costs, strengthening fraud prevention, expanding customer and provider adoption, and strengthening competitiveness in emerging markets• Built a high-performance culture, coaching teams and embedding startup-style agility into corporate structures to accelerate delivery
Education
American University of Beirut
Master of Engineering (M.Eng.)
2014 — 2016
Cornell University
Product Management Certificate
2023 — 2023
Notre Dame University - Louaize (NDU)
Bachelor of Engineering (B.E.)
2010 — 2014
Skills
- Etabs
- Supplier Relationship Management
- Statistical Data Analysis
- Powerpoint
- Rslope 2d
- Talren 4
- Plaxis
- Slope Stability
- Regression Models
- Rfem
- Shoring Systems
- Microsoft Visual Studio C++
- Autocad
- Business Relationship Management
- Risk Management
- Matlab
- Robot
- Sap2000
- R
- Structural Analysis
- Teamwork
- Geotechnical Engineering
- Research
- K-Rea
- Probabilistic Models
- Microsoft Office
- Reliability Analysis
- Safe12
- Negotiation
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