Zeba Shaikh

Helping SaaS & Enterprise Brands Generate High-Value Appointments & Strategic Meetings

Role
Senior Business Development Executive at Ziff Davis Performance Marketing
Location
Pune, MH, IN
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Zeba Shaikh

I help B2B SaaS, technology, and enterprise organizations drive pipeline growth through high-value appointment generation, demand generation, and strategic enterprise engagement across complex, multi-touch sales cycles.Currently, I work with the Ziff Davis B2B team, supporting global SaaS companies, enterprise brands, and technology vendors through data-driven lead generation, sales development, and event-based demand programs. I specialize in connecting organizations with CXOs, VPs, Directors, and key decision-makers to create qualified sales opportunities.With experience across inside sales, B2B sales development, demand generation, and business development, I bring a strong understanding of SaaS sales funnels, ABM strategies, outbound prospecting, and pipeline acceleration. My work spans SaaS platforms, product launches, and virtual and in-person B2B events, consistently delivering sales-ready appointments and measurable revenue impact.I was recognized as a Top Performer for Q3 and Q4 2025 for consistently exceeding appointment and pipeline targets.Key strengths include:• B2B SaaS Appointment Setting & Lead Generation• Sales Development (SDR) & Inside Sales• Demand Generation & Pipeline Acceleration• Enterprise & Mid-Market Outreach• Account-Based Marketing (ABM)• CRM, Sales Analytics & Sales Intelligence ToolsI thrive in fast-paced, results-driven environments where data, strategy, and relationship building intersect to turn opportunities into performance.If you’re looking to discuss B2B SaaS growth, enterprise demand generation, sales development, or appointment setting, feel free to connect.

Experience

  1. Senior Business Development Executive

    Ziff Davis Performance Marketing

    Mar 2025 — Present · Pune, IN

    Senior Business Development Executive | Cybersecurity & SaaS | Appointment Generation & Client Engagement SpecialistExperienced Senior Business Development Executive with a strong focus on appointment generation, lead qualification, and pipeline development within the cybersecurity and SaaS sectors. Skilled in engaging with key decision-makers across global markets, identifying strategic business opportunities, and initiating high-value conversations that support sales growth.With a background in outreach strategy, discovery call scheduling, and relationship-building, I specialize in connecting clients with the right cybersecurity solutions - including cloud security, SASE, Zero Trust, AI-driven threat prevention, and next-gen infrastructure protection. My approach combines persistence, professionalism, and personalized communication to drive interest, educate prospects, and position solutions aligned with their business needs.Dedicated to improving conversion efficiency, nurturing early-stage opportunities, and supporting sales teams with well-qualified meetings that lead to measurable revenue impact. Passionate about technology, customer experience, and enabling organizations to stay secure in an evolving digital landscape.

Education

  • Abeda Inamdar Senior College - India

    Bachelor of Arts - BA

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Zeba Shaikh — Senior Business Development Executive at Ziff Davis Performance Marketing in Pune, MH, IN | Unifers