Zexi Angel Li
Digital Marketing | Community Growth | E-commerce Strategy | TikTok Content Creator
- Role
- Social Media Manager & Content Creater at TikTok
- Location
- Chapel Hill, NC, US
- LinkedIn followers
- 500 followers
About Zexi Angel Li
I\'m a digital marketer interested in community growth, content strategy, and e-commerce marketing.Over the past few years, I\'ve been building and managing online communities through social media and e-commerce platforms. I grew an organic audience of 23K+ across TikTok and Instagram by analyzing engagement metrics, identifying trends, and continuously iterating content strategy. One of my videos reached 191K views through trend-based storytelling and full-cycle content production.Alongside content creation, I also manage several Etsy storefronts where I experiment with product positioning, on-site ads, and A/B testing. By optimizing listings and analyzing sales data, I increased conversion rates and drove 200+ monthly transactions across multiple stores.I enjoy working at the intersection of creativity and analytics—using data to refine content, strengthen communities, and drive measurable growth. I\'m especially interested in opportunities where I can help brands build engaged global communities and connect storytelling with real business impact.
Experience
Social Media Manager & Content Creater
Jan 2021 — Present
Cultivated an organic following community of 23k over 4 years across TikTok and Instagram, by tracking and optimizing view engagements, including follower acquisition rate, retention patterns and content performance-Achieved 191k views on a single video by identifying trend-based campaigns, and led the full production cycle of personal lifestyle and travel content, using Adobe Premiere Pro, Photoshop, and CanvaSecured commercial and peer partnerships by leveraging online influence, resulting in in revenue
Education
University of Massachusetts Amherst
Bachelor's Degree, Communication, General
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.