Zac Cheney

About Zac Cheney

Exceptionally diverse and innovative marketing leader with a reputation for building…

Experience

1. Vice President Marketing, Education Division

   FranklinCovey

   Apr 2008 — Present

   Leading the global marketing vision and strategy to drive the growth of FranklinCovey’s $65M Education Division. • Expanding awareness, influence, and reputation of our global education brands - Leader in Me (LeaderinMe.org) and LeaderU (LeaderU.us). • Inspiring a culture of creativity, innovation, cross-functional collaboration, diversity, equity, and inclusion. • Helped launch the Global Education Division of FranklinCovey. Year-to-date revenue has grown from $4M to over $65M. • Helped develop, launch, and exponentially grow the Leader in Me brand to over 6500 schools in 60+ countries, representing over 90% of the education division revenue — LeaderinMe.org. • Provided consultative support and training to international licensee partners from 60+ countries, enabling them to build localized branding and marketing strategies that grow their businesses65

Education

• University of Utah - David Eccles School of Business

  BS, Marketing

  2003 — 2005

• Salt Lake Community College

  AS, Business

  1998 — 2001

Skills

• Go-to-Market Strategy
• Email Marketing
• Marketing
• Lead Generation
• Online Marketing
• Leadership
• Copywriting
• Graphic Design
• Marketing Strategy
• Company Branding
• Team Building
• Presentation Development
• Marketing Automation
• Management
• Strategy
• Training
• Demand Generation
• Event Management
• B2c Marketing
• SEO
• Event Marketing
• Webinars
• Online Advertising
• Content Marketing
• B2b Marketing
• Photography
• Event Planning
• Direct Sales
• Social Media Marketing