Zayn Aldabagh

About Zayn Aldabagh

Analytics professional with experience in Performance Marketing and Customer Service Operations. Proficient in a wide range of data analytics tools with the ability to translate complex business problems into clear, data-driven decisions.

Experience

1. Senior Data Science Market Analyst

   Kohler Co.

   Aug 2023 — Present · Kohler, WI, US

   Analyze marketing tactics such as paid search and in-store promotions via A/B testing, calculating return on ads spend and incremental sales using Excel, SQL Server Management Studio, Power BI, and RStudio; findings directly attributed to $11.8 million of revenue in 2023,$9.6 million in 2024, and $9.8 million in 2025.• Collaborate with data engineers to build a single source of truth for social media data across businesses selling Kohler products, leveraging Databricks to develop ETL pipelines that process millions of records 50% faster than previously automated process.• Utilize SQL and Power BI to clean and prepare 20+ sales and social media datasets containing 1 million+ records for monthly upload to Kohler’s media mix model.• Conduct quarterly analysis on media mix model to identify performance of spend, revenue, and effectiveness of all marketing activity across all retail channels.

Education

• Montclair State University

  Bachelor of Science - BS, Business Administration with a concentration in Business Analytics

• Indiana University Bloomington

  Master of Science - MS, Business Analytics

Skills

• Computer Security
• Microsoft Azure
• Microsoft Word
• Data Analysis
• Tableau
• Sql
• Retail
• Leadership
• Computer Literacy
• Project Management
• Microsoft Powerpoint
• Communication
• Time Management
• Microsoft Sql Server
• Social Media
• Market Research
• Microsoft Excel
• Volunteering