Zaw Ye
Retail Assistant (Part Time) @Primark
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WORK HISTORY
Retail Assistant (Part Time) @Primark
Birmingham, GB
EDUCATION
Aston Business School
MSc. Business Analytics
Malaysia University of Science and Technology
Master of Business Administration - MBA, Business Administration and Management, General
Ever Up College
ABE Qualification Level 5 & 6 (Business Management), Business management
Myanmar Mercantile Marine College
Dip in Maritime Tech
ABOUT ZAW YE
Data-driven business architect with 9 years of experience using analytics to solve ambiguous business problems and deliver significant revenue growth. My approach is built on a strong academic foundation, an MBA, and an MSc in Business Analytics and a practical record of turning insights into action.As Manager of Growth Marketing & Analytics at ATOM, my analysis of user behaviour led to a new gamification strategy that generated substantial revenue and measurably reduced customer churn. I also defined and built the app\'s data framework from the ground up, instrumenting hundreds of events to create the data structure needed for deep analysis and CVM campaigns.Previously, at Viettel Global (Mytel), my market analysis identified a key service gap, leading to a new product proposition that delivered high year-over-year revenue growth and captured market leadership.Core Competencies: Business & Data Analytics Commercial & Marketing Strategy Data Mining & Visualisation Machine Learning Concepts Revenue Growth & Churn Reduction GTM & CVM Campaign Management Technical Skills: SQL, Python, Power BI, TableauI am always open to discussing new opportunities in digital product management and data strategy where I can help build innovative products and drive commercial success.
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