Eric Zassenhaus

Eric Zassenhaus

Product Manager, Journalist, Publisher

Role
Product Manager, Engagement at Hearst Magazines
Location
New York, NY, US
LinkedIn followers
500 followers

Experience

  1. Product Manager, Engagement

    Hearst Magazines

    Jan 2023 — Present · Los Angeles, CA, US

    Lead a team of engineers, designers, and UX professionals on products that increase engagement on Hearst magazine platforms and guide them through Hearst\'s extraordinary body of content, including:* Recirculation and recommendation: Building products and services that leverage AI and editor expertise to anticipate and grow user interest and deepen readers’ knowledge and experience on Hearst magazine websites.* Saving and sharing: Developing products and services that enable users toward frictionless sharing of Hearst magazine stories and saving content for later reading.* Gaming: Experimenting with games that build on and flow from Hearst magazine brands’ unique personalities and place in the market.* Commenting and community: Building tools that empower Hearst readers to create communities through commenting, rating (recipes, products and other content), and building their own onsite personas.* Audio storytelling: Building new methods of storytelling that leverage AI, expand editors’ ability to tell stories in multiple mediums and grow audiences in new areas.

Education

  • Vassar College

    BA, English Lit

    1994 — 1998

  • University of California, Berkeley Graduate School of Journalism

    MJ, New Media & Multimedia Journalism

    2006 — 2008

Skills

  • News Writing
  • Online Journalism
  • Blogging
  • Broadcasting
  • Books
  • Copy Editing
  • Breaking News
  • Photography
  • Training
  • Editing
  • Magazines
  • Storytelling
  • Feature Articles
  • Wordpress
  • Ap Style
  • Video
  • Publications
  • Broadcast
  • Publicity
  • Multimedia
  • Digital Media
  • Video Editing
  • Project Management
  • Analytics
  • Social Media
  • Copywriting
  • Web Design
  • Journalism
  • Editorial
  • Web Content

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