Zankar Sapate

Email Marketing at Inventive SMi

Role
Email Marketing Executive at Inventive Smi
Location
Pune Division, MH, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Zankar Sapate

A passionate marketing professional with a strong focus on email marketing and digital strategy. Currently, I\'m an Email Marketing Executive at Inventive Global Solutions, where I create and manage impactful email campaigns using tools like Beefree, Unbounce, Click dot Mailer, elastic, Mailinwave. I have experience optimizing marketing strategies to drive engagement and analyzing data to improve performance.Before this, I worked at Market Research Future® (MRFR) as a Email Marketing Specialist & Research Analyst with a strong background in Email Marketing, B2B and B2C Lead Generation, and Demand Generation through multiple digital channels, including Email Campaigns and Social Media Marketing (LinkedIn Specialist). Skilled in Contact Discovery and leveraging data-driven insights to drive effective marketing strategies. Proven success in executing targeted campaigns to increase engagement and generate high-quality leads.

Experience

  1. Email Marketing Executive

    Inventive Smi

    Mar 2025 — Present · Pune, IN

    Email Campaign Creation & Execution: Design and run email campaigns to generate Sales Qualified Leads.• Creative Design: Develop email creatives and landing pages using automated tools.• ESP Management: Use Email Service Providers (e.g, Mailchimp, Elastic, Click dot mailer, Mail in wave) for campaign execution.• Campaign Tracking: Monitor deliverability, open rates, click-through rates, and subscriber engagement.• A/B Testing: Conduct tests to optimize email performance metrics like open rates and conversions.• Content Promotion: Promote white papers, videos, and other content via email.• Data-Driven Decisions: Analyze campaign data to refine and improve future strategies.• Client-Specific Landing Pages: Build POCs and landing pages based on client requirements using tools like UnBounce and Beefree.• Campaign Planning: Align email campaigns with overall marketing goals and objectives.

Education

  • Maharashtra Institute of Technology

    Higher secondary school certificate , Commerce

  • Yashwantrao Chavan Maharashtra Open University

    Bachelor of Business Administration - BBA, Aviation, Hospitality and Travel & Tourism management

  • DR. D. Y. Patil Vidyapeeth (DPU)

    Master of Business Administration - MBA, Marketing Management, Digital marketing

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Zankar Sapate — Email Marketing Executive at Inventive Smi in Pune Division, MH, IN | Unifers