Zak Vidinovski

About Zak Vidinovski

At Amazon, I work for my customers. I prioritize their needs, drive internal alignment, and ensure teams move swiftly and decisively toward shared goals. Collaboration at speed is critical. I co-lead a high performing team of Agency Development Managers to empower Large Customer Sales (LCS) AEs, operating in lockstep, every moment.Key achievements:1. Closed the largest TV Upfront agreement at Amazon Ads — setting a global benchmark.2. Negotiated and executed significant TV Upfront volume across Prime Video, Streaming TV, FAST Channels and Twitch, as well as Partner Agreement revenue in the U.S. market.3. Built trust with a Holding company new to TV Upfronts, driving 92% of its portfolio to registration in a single season. This translated to highest registration increase at Amazon Ads.4. Deep collaboration in streamlining processes with legal, yield, and finance teams to secure complex agreements efficiently. Improved processes by +70%. Launched a brand new vertical which demonstrated market demand across ENT and Live Sports, in partnership with vertical leaders and managers driving new streams of revenue. Expertise highlights:1. Streaming TV: Deep knowledge of platforms, distribution, and advertiser needs.2. Innovation: Spearheading next-gen ad products and accelerating adoption.3. Strategic partnerships: Skilled in developing, negotiating, and scaling high-value relationships.4. Leadership: Proven track record leading and inspiring high-performing teams.I’m passionate about building long-term, mutually rewarding partnerships while coaching and empowering teams to consistently deliver exceptional outcomes.

Experience

1. Sr Principal, Investment Agency Development Manager

   Amazon

   Mar 2026 — Present · NY, US

   Leads US Investment for Upfront and Partner Agreements across the largest Holding Company relationships. Responsible for Holdco-level negotiations spanning all Amazon Ads products and solutions, strategic relationships development, and thought leadership. Drives alignment across internal teams and agency stakeholders to accelerate deal velocity, deepen partnerships, and expand our offering to meet customers needs. Serves as a senior point of contact for C-suite Holdco investment leadership, shaping long-term partnership strategy and ensuring Amazon Ads is positioned as a preferred partner across all buying channels.

Education

• Spherion College

  Diploma, eCommerce

  2002 — 2004

• The University of Queensland

  B/A, Mass Communications

  2004 — 2008

Skills

• Digital Media
• New Business Development
• Marketing Strategy
• Advertising
• Business Development
• Online Advertising
• Digital Marketing
• Account Management
• Media Planning
• SEO
• Forecasting
• Program Delivery Management
• Budgets
• Display Advertising
• Crm
• Customer Relationship Management (Crm)
• Lead Generation
• Direct Response
• Manage Client Relationships
• Online Marketing
• Sales
• Digital Strategy