Zak Kurtz
CEO, Founder @Sneaker & Streetwear Legal Services
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WORK HISTORY
CEO, Founder @Sneaker & Streetwear Legal Services
NY, US
SneakerLegal | | 54••••••65After working on the business and legal side of the sneaker and fashion industry for 8+ years I created Sneaker Legal. My clients encouraged me to develop a new specialized law firm that focused on the many nuances of the merging technology, sneaker and streetwear industries and we listened. Our firm provides a different type of service than the traditional law firm, and is an industry leader. We provide legal and business counseling to entrepreneurs and small businesses in the sneaker, technology, fashion, sports and entertainment industries. We specialize in assisting individuals and businesses in the sneaker industry.I have successfully represented sneaker designers, streetwear and sneaker brands, software companies, digital content creators, influencers, individual software developers, models, record labels, sports agencies, athletes, musicians, artists and creatives.Areas of practice include Sneaker Law, Technology Transactions, Intellectual Property, Sports & Entertainment Law, Corporate Law, Business Law, Commercial Transactions, HR & Employment Law.• Draft, review and negotiate a wide range of commercial and procurement contracts, sponsorship agreements, influencer agreements, SaaS agreements, IP licenses, and advertising/ social media materials for legal compliance.• Trademark and copyright searches, registrations, enforcement, prosecution.• Brand management strategy counseling, protection, enforcement and licensing.• Corporate entity creation, structuring, counseling. • Draft and implement employment and HR policies and internal handbooks.• Provide advice on the application of various data privacy laws and global standards to online retailers, marketplaces, brands, and small businesses on global sales and data storage/ processing.• Analyze potential and actual legal claims. Develop innovative and comprehensive strategies for successful resolution.
EDUCATION
Columbia University
Master's degree, Sports Management
Roanoke College
BA, Political Science, Legal Studies, History
Michigan State University College of Law
JD, Law
SKILLS
ABOUT ZAK KURTZ
I am a corporate and intellectual property lawyer with over 10 years of legal experience and over 20 years of business experience in sneakers, sports, entertainment, technology, and fashion. I currently serve as in-houseCorporate Counsel. I am the founder of Sneaker & Streetwear Legal Services, where I advise on trademark, licensing, and contract matters for the global gaming and entertainment company.My passion for sneakers and streetwear led me to create Sneaker & Streetwear Legal Services, a boutique law firm that provides legal and business counseling to entrepreneurs and small businesses in the industry. I have successfully represented clients in trademark registration, enforcement, and litigation, as well as negotiated deals and partnerships with major brands and influencers. I also write and speak regularly on the legal and business aspects of the sneaker and streetwear culture.
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