Zac Lux
Director, Solution Engineering - Salesforce Analytics & AI
- Role
- Director, Solution Engineering - Analytics at Salesforce
- Location
- Atlanta, GA, US
- LinkedIn followers
- 500 followers
About Zac Lux
Digital Marketing veteran turned next-gen intelligent analytics fanatic and technologist. Over 20 years of experience including multiple roles within solutions engineering leadership, client services leadership, advanced analytics & AI, managing cross-platform advertising solutions, UX design, and eCommerce. Possesses rich and expansive industry and information technology experience combined with an effective and genuine client facing persona. Driven and adaptive team member that is capable of the collaboration of high-level strategy as well as tactical implementation and team mentoring. Proven track record of maximizing company revenue while simultaneously optimizing internal spend for increased efficiency with both start-up and established public companies.I am a proud Alumni of the FY’19 Salesforce Accelerate cohort. Accelerate is a nomination based leadership program for high-potential individual contributors to prepare them as Salesforce\'s future people managers. This year-long program is designed to provide participants with a comprehensive leadership development experience including courses, networking, assessments, stretch assignments, mentoring, coaching, and self-paced learning. Accelerate provides participants with more awareness of themselves and others, leadership behaviors foundation, and what it means to be a leader at Salesforce.
Experience
Director, Solution Engineering - Analytics
Apr 2022 — Present · Atlanta, GA, US
Education
Georgia State University - J. Mack Robinson College of Business
B.A., Marketing
2004 — 2009
Skills
- Online Marketing
- Strategic Planning
- Google Adwords
- Social Media Marketing
- Google Analytics
- Salesforce.com
- International Marketing
- Advertising
- Email Marketing
- Attribution Modeling
- Google Adwords Professional
- Digital Marketing
- Marketing Automation
- Marketing Strategy
- Dart for Advertisers
- Lead Generation
- Client Service Oriented
- Marketing
- Strategic Thinking
- Google Certified
- Microsoft Bing
- Integrated Marketing
- Start-Ups
- Saas
- Digital Media
- Sales
- Sales Engineering
- Ppc
- Analytics
- Cloud Applications
- Consultative Selling
- Sem
- Strategy
- E-Commerce
- Dmp
- Online Advertising
- SEO
- Interactive Marketing
- Account Management
- Customer Relationship Management (Crm)
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