Zack Ruman

Global Portfolio Marketing Manager @Vertiv

Columbus, OH, US
MOBILE NUMBERS
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WORK HISTORY

Sep 2024 — Present

Global Portfolio Marketing Manager @Vertiv

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Columbus, OH, US

I drive the marketing strategy for Medium Power UPS and Power Distribution products, bridging the gap between product teams and the market. Key responsibilities include:Developing compelling value propositions and messaging frameworks to differentiate our products.Crafting customer-facing collateral, including datasheets, brochures, and website content, to support product awareness and adoption.Conducting competitive analysis and market research to identify trends and refine positioning strategies.Collaborating with sales and regional marketing teams to create impactful sales enablement materials, such as battle cards and training sessions.Leading go-to-market planning and execution for product launches, ensuring alignment with business objectives.

EDUCATION

2023 — 2025

NYU Stern School of Business

Master of Business Administration - MBA

2011 — 2016

University of Central Florida

Bachelor’s Degree, Marketing with a focus in Professional Selling

SKILLS

CLeading Positive ChangeMicrosoft OfficeSalesNetworkingSalesforce.comPassion for SuccessMicrosoft WordStrategic PlanningCustomer ServiceResearchMarketingPeople SkillsBusiness DevelopmentNegotiationSocial NetworkingCustomer SatisfactionTrainingCommunicationPublic SpeakingCustomer Relationship Management (Crm)Cold CallingTeamworkMicrosoft ExcelPowerpointTime ManagementEnthusiasm to LearnSocial MediaAccount ManagementEvent PlanningMarketing StrategyLeadership

ABOUT ZACK RUMAN

Global Portfolio Marketing Manager | Vertiv | Power Infrastructure Strategy & Go-to-Market I help global technology companies translate complex infrastructure into market-leading growth.After nearly a decade of consistently exceeding quota in enterprise SaaS sales, I pivoted into product marketing to solve a challenge I’d seen firsthand: the gap between what companies build and what customers actually need. I went on to earn my MBA at NYU Stern, specializing in Strategy and Product Management, and today I serve as Global Portfolio Marketing Manager at Vertiv, driving go-to-market strategy for our global UPS and power distribution portfolio, the backbone of modern data centers and industrial facilities.At Vertiv, I partner with product management, engineering, and sales across North America, EMEA, APAC, and ANZ to:Define positioning and messaging that turn technical features into clear customer valueLead competitive intelligence and enablement programs that help sellers win in complex marketsAlign portfolio strategy with fast-moving market trends, from hyperscale data centers to industrial power applicationsWhat sets me apart is the blend of:Commercial rigor (closed $6M+ ARR in SaaS, 4x President’s Club)Strategic marketing depth (MBA from NYU Stern, global GTM ownership at Vertiv)Technical curiosity (deepening expertise in industrial power, three-phase systems, UPS/PDU evolution)Based in Columbus, Ohio, I relocated as my wife began a medical fellowship at The James, and I’m energized by the city’s growing innovation ecosystem. My focus now is building the next wave of expertise at the intersection of B2B infrastructure, industrial marketing, and global growth strategy, while connecting with peers who are equally passionate about shaping the future of mission-critical technology. Contact: z••••••••@gmail.com | 95••••••01

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