Zack Dykes

WORK HISTORY

ABOUT ZACK DYKES

With over a decade of leadership and operational experience, I currently serve as the General Manager for PanIQ Escape Room Franchise, where I oversee all aspects of business operations with a strong focus on driving sustainable growth and profitability. My role encompasses full P&L responsibility, including financial forecasting, budget management, and cost optimization to achieve both short-term and long-term business objectives.I specialize in customer relationship management, marketing strategy development, and business-to-business initiatives that strengthen brand visibility and enhance revenue streams. By leveraging data-driven insights and market analysis, I implement innovative sales and marketing campaigns designed to increase customer acquisition, retention, and overall brand loyalty.A cornerstone of my leadership philosophy is prioritizing the well-being and happiness of the teams I build. I firmly believe that if you work hard for your team, they will work hard for you. By fostering a positive, supportive, and collaborative work environment, I empower team members to perform at their highest potential, which directly contributes to operational excellence and outstanding customer experiences.In addition to financial oversight and team development, I lead cross-functional initiatives to ensure that every customer interaction aligns with PanIQ’s mission to provide immersive, high-quality entertainment. My focus on operational efficiency, strategic decision-making, and a people-first approach has consistently driven revenue growth, enhanced profitability, and strengthened the organization’s market presence.My continued goal is to cultivate impactful client relationships, optimize team performance, and position the organization for long-term success in the competitive entertainment and hospitality industry.