Zachary Wishnov
Sr Digital Product Manager @Medline
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WORK HISTORY
Sr Digital Product Manager @Medline
Chicago, IL, US
Directed cross-functional development teams (design, engineering, QA) to deliver high-impact platform enhancements through launch, ensuring on-time releases and alignment with business objectives. Led a full-scale redesign of the product page experience, partnering closely with UX design to combine two legacy pages into one and rethink every stage of the customer journey — improving efficiency, reducing redundancy, and driving an 11% increase in page views and 6.53% growth in add-to-carts for a page generating $1B+ in annual eCommerce revenue. Optimized the substitute item experience using cross-reference data to drive Medline brand conversion, resulting in a 124% increase in substitute item add-to-carts and contributing to $38M+ in incremental eCommerce sales. Owned the roadmap for key areas within Product Discovery — including product pages, item pages, formulary, and the upcoming parts/accessories launch — partnering with C-suite and cross-departmental leaders to align priorities, secure buy-in, and deliver solutions that improved customer experience and operational efficiency. Launched Userlane, a digital adoption platform that enabled the creation of 60+ interactive help guides, customer surveys, and tracking of 100M+ user interactions to improve onboarding and engagement.
EDUCATION
UCF College of Business
Master of Business Administration (MBA)
University of Central Florida
Psychology
SKILLS
ABOUT ZACHARY WISHNOV
Results-driven Product Management Leader with over nine years of experience driving…
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