Zachary L. McGowan
Senior Content Designer @Best Buy
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WORK HISTORY
Senior Content Designer @Best Buy
Atlanta, GA, US
Defining content design best practices and strategies to support the Digital Acquisition Team (DAT), a team that designs and implements innovative, human, end-to-end experiences for our customers and employees across web, app, retail, in-home, and other omnichannel experiences•Partnering UX/UI Designers, UX Researchers, Product Managers, Legal, and Engineers to create best-in-class digital experiences and enhance customer retention•Overseeing the upkeep and distribution of our content style guides to ensure that our content standards are applied to all XD experiences
EDUCATION
University of Missouri-Columbia
Bachelor of Journalism/Bachelor of Science, Strategic Communications & Business Marketing
Northwestern University
Content Strategy for Professionals: Engaging Audiences
SKILLS
ABOUT ZACHARY L. MCGOWAN
I help organizations build the content infrastructure their products can\'t scale…
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