Zachary Starr

About Zachary Starr

At Quix Labs, we are building a primary care–aligned, inhalable nicotine reduction…

Experience

1. Founder and Chief Executive Officer

   Quix Labs

   Oct 2022 — Present · London, GB

   Founded in 2020, Quix Labs is currently selling MHRA authorized smoking alternatives in the United Kingdom. We have recently launched our second product, the Quixotic. Quixotic is a reusable vaping device offering users four nicotine strengths down to zero providing the choice they deserve.I started the company just before the pandemic after witnessing a lot of friends picking up vaping. It was hard to watch a generation that was never going to smoke getting addicted to higher levels of nicotine. As a multi-time founder, I knew something had to be done.As the company grew I brought on two pharmaceutical co-founders to help build the business with me. We received our first angel investment in 2022 and used that to achieve our first slate of market approvals for sale. Since then, we have pivoted to a reusable device to ensure that we are supporting our own vision of a cleaner world while providing better alternatives. As CEO, my day-to-day consists of managing our sales and marketing departments while also checking in on the finance and operations teams. Finally, I work with our advisors and investors to keep the company growing and evolving.

Education

• International Business Management Institute (IBMI)

  Mini-MBA, Business Administration and Management, General

  2019 — 2019

• West Chester University of Pennsylvania

  Bachelor's degree, Finance, General

• West Chester Bayard Rustin High School

  High School Diploma

• The Wharton School

  Specialization, Entrepreneurship/Entrepreneurial Studies

  2019 — 2020