Zach Fort

About Zach Fort

I\'m a leader with over 10 years experience in B2B Marketing and a passion for digital marketing. Tying back marketing activities to business ROI through analytics is my guiding approach to setting marketing strategy and motivating teams. I enjoy uniting teams around a common strategy and helping develop individual talents toward the advancement of the team’s common objectives. I approach every opportunity with an open mind and an eagerness to realize its full potential. During my career I\'ve worked in the Aerospace, Non-Profit, Dental / Medical Device, and B2B technology and data services industries. Most recently, I am a Global Senior Digital Marketing Manager for LexisNexis Risk Solutions.LexisNexis Risk Solutions Group is a world-leading provider of information and analytics for professional and business customers across industries. The group serves customers in more than 180 countries and has offices in about 40 countries.I hold a BA in Communications from Cameron University and an MA in Organizational Communication from Central Michigan University. Outside of work, you might find me on my Seadoo at the lake or out at a dog park with my two canine kids.Expertise: Content Marketing; Digital Marketing / SEM; SEO; Marketing Automation; Social Media; Corporate Communications; Public Relations; Media Relations; Organizational Readiness / Change Management

Experience

1. Director - Global Marketing Operations & Platform Strategy

   LexisNexis Risk Solutions

   Oct 2024 — Present

Education

• Cameron University

  Bachelor of Arts - BA, Communication, General

• Cameron University

  Bachelor of Arts (B.A.), Communication, General

  2002 — 2006

• Central Michigan University

  Master of Arts (M.A.), Communication, General

  2006 — 2008

Skills

• Leadership
• Marketing
• Microsoft Office
• Press Releases
• Social Media Marketing
• Corporate Communications
• Public Speaking
• Public Relations
• Internal Communications
• Media Relations
• Proposal Writing
• Social Networking
• Social Media
• Newsletters
• Advertising
• Strategic Communications
• Technical Writing
• Aerospace
• Marketing Strategy
• Crisis Communications