Yvette Rodriguez
Big Dreamer | Creative Storyteller | Turning Ideas into Inspiring Content
- Role
- Director of Product Enablement at Gray Digital Media
- Location
- Henderson, NV, US
- LinkedIn followers
- 500 followers
About Yvette Rodriguez
With 20+ years of experience in media, marketing, and sales, I bring a unique blend of creativity, strategy, and leadership to every role I take on. From producing award-winning promotions and managing station branding, to leading sales teams and developing high-impact advertising campaigns, I thrive at the intersection of storytelling and revenue growth.Currently, I serve as a Strategic Account Executive at the Las Vegas Review-Journal, creating custom marketing solutions—primarily digital—that deliver measurable results for clients across diverse industries. Prior to this, I spent more than a decade at FOX5 (KVVU-TV), where I advanced from Senior Video Editor to Local Sales Manager, building a deep understanding of both the creative and business sides of broadcast and digital media.Whether I’m managing cross-functional teams, launching new market initiatives, or working directly with clients, my focus remains the same: delivering value, driving results, and building lasting relationships.
Experience
Director of Product Enablement
Nov 2025 — Present
Education
University of Nevada-Las Vegas
Bachelor's Degree, Communication and Media Studies
2002 — 2005
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