Yvana Belaunde Baldiviezo

E-commerce Content & Merchandising Specialist @The Level Group

Milan, IT
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Sep 2024 — Present

E-commerce Content & Merchandising Specialist @The Level Group

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Lombardy, IT

Handle the relationship with the customer Dolce & Gabbana across Beauty, Casa, and Food business units-Manage product data and merchandising in Salesforce Commerce Cloud for Dolce & Gabbana divisions — Beauty (primary focus), Casa, and Food — ensuring multi-channel catalog updates and content optimization-Support sales growth by analyzing regional performance, identifying market trends, and providing insights to guide strategic decisions-Enhance product visibility and sales conversion through searchandising strategies by aligning on-site search results with commercial campaigns and seasonal merchandising, resulting in a 20% increase in CTR and a 15% boost in search-driven conversions-Collaborate cross-functionally with internal teams such as IT, Customer Service, SEO, and Business Analysts to ensure seamless execution of e-commerce strategies, continuous site optimization, and alignment with business objectives.

EDUCATION

2025 — 2025

University of Pennsylvania

Marketing

2012 — 2015

Università Cattolica del Sacro Cuore

Bachelor of Business Administration - BBA

2017 — 2019

Università Cattolica del Sacro Cuore

Master

1997 — 2009

Colegio Madre Vicenta Uboldi

Diploma

SKILLS

Microsoft WordTeam LeadershipLingua SpagnolaAssistenza ClientiLingua IngleseLeadershipLingua ItalianaMicrosoft OfficeMicrosoft ExcelPowerpoint

ABOUT YVANA BELAUNDE BALDIVIEZO

E-commerce professional with experience across luxury fashion and beauty, combining a…

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Yvana Belaunde Baldiviezo — E-commerce Content & Merchandising Specialist at The Level Group in Milan, IT | Unifers