Yusuf Patel

Director @Vape Connect

Preston, GB

As Director of Vape Connect, I oversee the strategic direction, operational management, and brand development of our retail and online vape business. I lead initiatives that drive growth, ensure regulatory compliance, and deliver an exceptional customer experience in a fast-paced, highly competitive industry.My responsibilities include:Business Strategy & Leadership: Setting long-term goals and growth plans while guiding the business through changing market trends and legislation.Operations Management: Overseeing daily store and e-commerce operations, managing inventory systems, supplier relationships, and team performance to ensure smooth and efficient workflows.Team Leadership: Recruiting, training, and managing staff while fostering a high-performance, customer-focused culture.Compliance & Industry Standards: Ensuring Vape Connect operates within all local and federal vaping regulations, including age verification, product compliance, and responsible marketing.Marketing & Brand Development: Driving marketing campaigns, social media presence, and community engagement to enhance brand visibility and customer loyalty.Customer Experience: Creating a welcoming, knowledgeable, and safe retail environment with a focus on quality service and product education.Under my leadership, Vape Connect continues to grow as a trusted name in the vape industry, known for its curated product selection, expert advice, and commitment to responsible vaping.

Preston College

Applied Science Diploma and Extended Diploma