Yun Liu
Product Marketing at TikTok
- Role
- Senior Vertical Product Marketing Manager at TikTok
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Yun Liu
10 years experience as Solutions Consultant, Project Manager, and Technology Analyst, known and respected for providing highly technical leadership to cross functional teams, I manage day-to-day operations to assist clients in enhancing and securing workflow.I am highly skilled in delivering technical projects within budget constraints without compromising quality. I’ve worn many hats at large and small organizations; oversee software and project performance and support overall operations.My extensive knowledge of software consulting and AdTech solutions, technical data analysis and project management gives me the unique opportunity to professionally optimize organization operations.
Experience
Senior Vertical Product Marketing Manager
Mar 2023 — Present · New York, NY, US
Contextualize product offerings in the US & CA markets, acting as an advocate for product recommendations on assigned verticals (Retail & eComm, Tech, Entertainment, Auto, Financial Services, Healthcare), ensuring these accounts grow strategically and remain TikTok product champions-Collaborate cross-functionally with PMs, global PMMs, Solutions Engineers to advocate for region-specific features, develop business cases that identify gaps, revenue opportunities, and correct product positioning-Lead alpha and beta product adoption initiatives, optimizing automation and onboarding efficiencies-Champion external case studies, creating 10+ high-impact case studies that strengthen advertiser relationships and equip sales teams with compelling proof points
Education
Rensselaer Polytechnic Institute
Bachelor's degree, Information Technology & Web Science, Concentration in Finance, Minor in Economics
Skills
- Microsoft Sql Server
- Software Documentation
- Postgresql
- Microsoft Office
- Representational State Transfer (Rest)
- Software Project Management
- Javascript
- Project Management
- Html
- Jenkins
- Css
- Api
- Windows Server
- Sql
- Business Analysis
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