Yuming F.
Assistant Professor of Strategic Communication at Augsburg University
- Role
- Assistant Professor of Communication Studies at Augsburg University
- Location
- Minneapolis, MN, US
- LinkedIn followers
- 500 followers
About Yuming F.
Social and behavioral science researcher with an interdisciplinary background at the intersection of communication science, social psychology, and public health- Research interest and expertise: Strategic health messaging for health promotion and illness prevention; Evidence-based health misinformation correctionSKILLS- Research design: experiment, survey, interview, content analysis, eye-tracking- Data analysis: statistical analysis (regression models, structural equation modeling, multivariate analysis, mediation and moderation analyses, factor analysis); social network analysis; Unsupervised and supervised machine learning- Software/Programming: R, Python, SPSS, Gephi, & NVivo
Experience
Assistant Professor of Communication Studies
Aug 2024 — Present
Education
University of Southern California
Master of Science - MS, Journalism
2017 — 2019
Hainan University
Bachelor, Public Relations
2013 — 2017
University of Minnesota
Ph.D., Mass Communication/Media Studies
2019 — 2024
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