Yuji Inagaki
Director, Sem @LendingTree
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WORK HISTORY
Director, Sem @LendingTree
Lead the SEM Brand, Mortgage, Personal Loans and Investments team ($150M+ annual spend) to meet daily volume, revenue and profitability targets. • Create multiple automated reports in collaboration with the SEM Development team to better inform the team and external stakeholders on intraday performance pacing. • Collaborate with Analytics team to better optimize SEM by researching first party customer data and adjust based on consumer and lender needs. • Manage SEM Brand to research and optimize consumer perception of LendingTree from an intent perspective and identify product trends over time. • Collaborate with the Performance Marketing team to dominate the search space with in-house SEM and external partners.
EDUCATION
Clemson University
Bachelor of Science, Mechanical Engineering
ABOUT YUJI INAGAKI
Digital Marketer with focus in Search Engine Marketing + Analytics. Experiences in managing variety of budget ranges:$6k/month to $300M/year.
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