Yugal Pandey
Writer at Sprinklr | B2B SaaS Marketer — Content & Copy
- Role
- Senior Content Writer at Sprinklr
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Yugal Pandey
I strategize and write B2B content that converts — with or without…
Experience
Senior Content Writer
Oct 2021 — Present · Gurugram, IN
Produced 50+ published content, including (but not limited to) thought leadership blogs, content hub pages, knowledge base articles, brochures, and persona guides.• Worked on various campaigns: email drip campaigns (🠝+1% WOW — 1782 matured cohorts), SEO campaigns, product launches (Modern Care Lite), and webinars.• Increased ad CTR from 40 to 290 in 1 month (🠝625%) by improving upon the ad copies and target keywords of search and perf. max campaigns. • Identified and capitalized on the opportunities to improve Sprinklr’s SEO strategy and website experience.
Education
Mewar University
Bachelor's degree, Communication, Journalism, and Related Programs
2014 — 2017
SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
Master of Business Administration - MBA, Marketing/Marketing Management, General
Apeejay School
Humanities
2014
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