Yogesh S.
- Role
- Sr Marketing Manager Pyxis Es Medstation Portfolio Us Region at BD
- Location
- Raleigh-Durham-Chapel Hill, NC, US
- LinkedIn followers
- 500 followers
About Yogesh S.
Results-driven leader with progressive multi disciplinary experience in marketing…
Experience
Sr Marketing Manager Pyxis Es Medstation Portfolio Us Region
Jan 2022 — Present
Elevated into a newly created role to formulate and execute strategies and tactical marketing plans to enable $600M portfolio growth, including “where and how to play.” Pursues commercial success through the development and promotion of a value proposition that combines Pyxis Medstations with other solutions, defines product differentiation, and boosts customer buy in. • Leads planning focused on attaining portfolio business growth of 5.5% CAGR over a three-year period. • Exceeded gross margin targets by 3%+ via the introduction of new pricing strategies. • Enabled the business to win the KLAS award for the 4th time in a row in 2023. • Engages in a 1:1 capacity with the Sales organization; strategizes to generate a deep understanding of market dynamics and the Voice of the Customer. • Crafts compelling messaging and collateral development that leads targeted audience members through the customer journey; ensures consistency in ad campaign creation as well as across all channels and varied mediums. • Defines product launch objectives, strategies, key performance indicators (KPIs), and contingency plans; creates world-class launch deliverables and ensures alignment with the goals of the enterprise. • Architects and introduces go-to-market plans associated with product launches and new solutions including the formulation of sales tools and training materials. • Champions functional collaboration with multiple departments, including Finance, Platform Marketing, Global Customer Services (GCS), Sales, and other key stakeholders; provides leadership and subject matter expertise in, sales quota planning and incentive compensation and promotional activities. • Directed a Voice of the Customer campaign to refine value messaging and enhance the overall customer experience; achieved high NPS and OSAT scores. • Orchestrated targeted account plans to proactively assess and implement tactics to retain high-risk customers; results delivered zero customer churn.
Education
Maharashtra Institute of Technology
Bachelor of Science - BS, Civil Engineering
University of San Diego
Master of Business (International MBA), Business Administration and Management, General
Skills
- Cost Model Development
- Business Process Improvement
- Supply Chain Management
- Strategic Sourcing
- Program Management
- Root Cause Problem Solving
- Civil Engineering
- Management
- Strategic Planning
- Microsoft Excel
- Project Planning
- Business Strategy
- Logistics
- Data Analysis
- Project Management
- Demand Planning
- Risk Management
- Analysis
- Strategic Negotiations
- Strategy
- Process Improvement
- Leadership
- Procurement
- Cross-Functional Team Leadership
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