Jen Youngedyke

About Jen Youngedyke

My name is Jen, and I’m passionate about- Solving complex digital marketing challenges- Enabling distributed teams to execute at scale- Building frameworks to improve internal/external UXMy professional strengths are focused in Digital Marketing Strategy, Paid Advertising and Experience Design. I have gained experience leading B2B demand generation tactics for the enterprise and I strive to be known for being a proven remote leader, contributor and collaborator.My favorite projects involve breaking down and understanding the landscape of how systems connect to be able to identify ways to improve them - internal process, user experience, martech stacks, attribution etc - “solving the rubix cube”, if you will.

Experience

1. Senior Demand Generation Manager

   Twilio

   Sep 2025 — Present · US

   Design, execute, and maintain ROI-focused paid marketing strategies for Twilio\'s CDP, Agent Productivity and Marketing & Promotions families of products• Drive innovation within paid marketing programs through strategic implementation of advanced technologies (ML, AI tools, cAPI, etc)• Continuously scale existing channels to drive improved up-market engagement in target account segments• Collaborate to align campaign strategies and goals across the org and manage agency relationships with a focus on driving quality engagement and conversions• Formulate creative testing to develop high quality, demand generation focused advertising• Conduct in-depth analysis on audiences, industries, campaigns and overall channel performance• Provide ongoing actionable insights into campaign performance to relevant stakeholders• Oversee and advise the overall campaign budget for assigned paid activities

Education

• Miami International University of Art and Design

  Bachelor of Fine Arts (B.F.A.), Web Design / Interactive Media Design

  2007 — 2013

• Marchman Technical Education Center

  Specialty Diploma Certificate, Web Design

  2005 — 2007

Skills

• Digital Strategy
• Management
• Paid Content
• Social Media Marketing
• Typography
• Web Development
• Crm Integration
• Wordpress
• Search Advertising
• Conversion Optimization
• Salesforce.com
• Copywriting
• Web Design
• B2b Marketing Strategy
• Social Media Optimization (Smo)
• Illustration
• Social Media
• Social Media Advertising
• Project Management
• User Experience
• Google Adwords
• Marketing Strategy
• User Experience Design
• Online Marketing
• Online Advertising
• Adobe Acrobat
• Inbound Lead Generation
• Integrated Marketing
• Paid Search Strategy
• Google Analytics
• Strategy
• Advertising
• Sprinklr
• User Interface Design
• Adobe Creative Suite
• Pardot
• Customer Service
• Digital Media
• Email Marketing
• Product Marketing