Yogita Mulye

Experience

1. Sales

   Strique

   Dec 2024 — Present · Mumbai, IN

   Owned the end-to-end B2B sales cycle, from prospecting and lead nurturing to demos, onboarding, and account servicing-Engaged and qualified a high volume of inbound and outbound leads, driving conversations with Marketing Managers, Performance Leads, and Agency Founders-Delivered tailored product demos and discovery sessions, ensuring smooth onboarding and client adoption-Successfully onboarded ~35+ agencies and ~50+ D2C brands to the platform, building strong early partnerships-Partnered with clients during onboarding and account setup, resolving issues, gathering custom requirements, and enabling long-term engagement-Designed targeted email sequences and optimized outreach using Apollo, Lusha, RocketReach, Dropcontact, and Hunter.io for enriched prospecting-Developed a custom CRM in Airtable to streamline follow-ups, automate reminders, and centralize account information-Created demo playbooks and objection-handling guides in notion in absence of a formal sales enablement structure-Shared structured client feedback with the leadership-Collaborated with and onboarded influencers during Strique’s initial influencer marketing rollout, handholding them through the platform to enable brand partnerships and campaign execution-Collaborating directly with the Co-founder, founder of two successful D2C brands in London to drive lead generation and business development initiatives for the UK market.