Yijin Kim
- Role
- Project Lead at Shineflow, Inc
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
Experience
Project Lead
Jan 2022 — Present · Seattle, WA, US
Lead South Korea and Japan\'s #1 DIY gel nail brand, ohora\'s US DtC (Direct-to-Consumer) business, ohora.com; Achieved 4900% growth in DtC in 2022 (YoY)- Direct the whole initiatives to achieve client\'s KPIs on conversion and traffics (promotions, events, ads, PR, marketing, and social media) as an effort to drive sales of ohora.com - Actively collaborate with SCM managers for better inventory management process and designers & front-end developers for optimal user experience on the website - Created a data dashboard on Microsoft Power BI to track KPIs for ohora.com - Analyze KPI data by using data tools such as Google Analytics, Power Bi, plan action items, and communicate related team members to execute
Education
Sookmyung Women's University
Bachelor's degree, Political Science and International Relations / Media Studies
2014 — 2018
The Washington Center for Internships and Academic Seminars
Media Communication Track
2017 — 2017
University of Washington
Master's degree, Communication in Digital Media, 3.94
2019 — 2021
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