Yi-Jun Lu
Strategy Associate @HeyJobs
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WORK HISTORY
Strategy Associate @HeyJobs
Berlin, DE
Identifying product-market-fit expansion possibilities through market & user research - Creating and evaluating business cases for new growth & innovation fields - Facilitating cross-functional workshops to drive company strategy
EDUCATION
University of Amsterdam
Master of Science, Communication Science
XDi Design Institute
Certified User Experience Designer
Hasso Plattner Institute
Basic Track & Advanced Track, Design Thinking
University of Amsterdam - Amsterdam Business School
Master of Science, Business Administration
Universität der Künste Berlin
Bachelor of Arts (B.A.), Communication in Social and Economic Contexts
ABOUT YI-JUN LU
A strategic mind on the search for relevant problems and human-centered solutions. Currently exploring the world of Service, Innovation & Experience Design, wanting to create impactful work. Coming from a background of brand- and campaign strategy, where I found my passion for human-centered research, behavioral psychology and insights-driven strategy. Master\'s degree in Entrepreneurship & Innovation Management. Design Thinking Certified at D.School at Hasso Plattner Institute in Potsdam.
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