Yateesh Ratna Sanjeeva Shetty

About Yateesh Ratna Sanjeeva Shetty

I am a hands-on strategy and marketing leader with experience leading and working with globally distributed teams and diverse cultures. I enjoy operating at the intersection of the technology and creative industries. As a marketer, I strongly believe in customer insights driven integrated marketing that deliver outcomes for the business. I have been repeatedly recognized for top performance through fast-track promotions and selection for high-priority initiatives. In my current role, I am Head of Global Campaigns, Digital and Content marketing at Thoughtworks.Prior to this, I set-up and led partner marketing function for Thoughtworks globally. In the past, I have been Chief of Staff & Executive Assistant to the MD & CEO of Tata Communications. I have also set-up and lead alliances marketing globally for Tata Communications with TCS as well as major cloud providers to drive joint GTM. I also drove the strategic Account Based Marketing for our Global Top Strategic accounts. I also led the overall program for Tata Communications on the CII-Tata Communications Centre for Digital Transformation as well as managed Tata Communications\' partnership with Confederation of Indian Industry. I was also a member of the Governing Council for the Centre.I was a part of the TAS program (the flagship leadership program of the $100bn Tata Group) aimed at creating a talent pipeline of leaders for the Tata Group. I have experience working in a variety of industries with roles spanning B2B marketing, B2B sales, alliances marketing, program management, AOP planning, quality assurance among others.Key expertise areas include-• Business Planning & Strategy• Execution Excellence• Business Development• Go To Market Strategy• Account Based Marketing• Marketing Strategy & Planning • Demand Generation• Integrated Marketing• Strategic Marketing• Stakeholder Management • Strategic Alliances • People Management

Experience

1. Global Head of Service Line Marketing, Campaigns and Digital Marketing

   Thoughtworks

   Oct 2025 — Present · Mumbai, IN

   Leads the integrated team of Service Line Marketing, Global Campaigns and Digital Marketing to build a unified, outcomes-driven GTM marketing engine. Responsible for translating service line value propositions into globally consistent, insight-led campaigns that strengthen brand awareness, accelerate demand generation, and reinforce our position as a leader in design, engineering and AI-driven transformation. Partners closely with leaders to ensure a differentiated and connected go-to-market narrative — seamlessly linking value propositions to measurable pipeline impact.

Education

• Indian Institute of Management, Calcutta

  Master of Business Administration - MBA, Marketing and Systems

  2010 — 2012

• Dwarkadas J. Sanghvi College of Engineering

  Bachelor of Engineering - BE, Electronics and Telecommunications

  2003 — 2007

• PTVA's Sathaye College

  Class XII, Science

• St. Thomas Academy

  Class X