Yassmine Khalaf

Yassmine Khalaf

Global Marketing Student at Fordham’s Gabelli School of Business | Marketing Scholar Candidate

Role
Operational Strategy & People Analytics Extern at Amazon
Location
New York, NY, US
LinkedIn followers
500 followers

About Yassmine Khalaf

I am a Sophomore at Fordham University’s Gabelli School of Business, majoring in Global Marketing with Consumer Insights while maintaining a 3.6 GPA. Originally from Columbus, Ohio, I graduated high school having earned twenty-one college credit hours through a dual enrollment program before moving to New York to pursue my business degree. I am currently seeking marketing internships for Summer 2026.At Fordham, as a Marketing Scholars Candidate, I am one of 50 students in a program aimed at providing unique, high-profile opportunities to advance marketing careers through visits to leading advertising agencies and exposure to other industry-leading professionals. I am also an active member of the Fordham community, having been selected by University Administrators to serve on the Dean’s Council as the Marketing Chair, as well as a Co-Chair of Fordham’s Student Alumni Ambassadors, where I lead a board of twelve student ambassadors dedicated to strengthening connections between students and 200K+ alumni through a robust calendar of alumni-programming. I also serve as the President of the Environmental Club and am a Teaching Assistant for an introductory business course. Professionally, I bring experience across digital marketing, communications, and strategy. At drinkcaffeine, I support a variety of clients in the travel, accounting and legal industries by supporting their strategic UX experiences: employing SEO, managing site content, and leading competitive keyword analysis. As a Marketing & Communications Intern at the United Nations International School, I supported the earlier stages of a full website redesign and created promotional content for school events. Finally, at Casa Aficionado, a cigar lounge in Columbus, I designed and managed their website, digital campaigns, and in-store promotions.Within Fordham’s academics, there are two hallmark programs that have allowed me to work in team settings for extended periods, where I generated deep analysis and research to support a large final presentation. As part of Gabelli\'s Consulting Cup, I worked with a team of my peers to develop a comprehensive solution to Electronic Art\'s current heavy reliance on revenue from its sports franchises. During my freshman year, my team participated in the Ground Floor challenge, was a finalist out of 154 teams, for our comprehensive business plan LockIn, a digital tutoring platform aimed at enhancing focus and academic performance.You may contact me at y•••@fordham.eduI look forward to hearing from you!

Experience

  1. Operational Strategy & People Analytics Extern

    Amazon

    Feb 2026 — Present · New York, NY, US

    Develop consultant-style briefing notes analyzing workforce challenges (turnover, burnout, and lack of career clarity) across Amazon\'s 175+ Fulfillment Centers to frame the case for employee experience improvement- Research and sourced 50+ public employee reviews from Glassdoor and Indeed; leveraged Python to categorize feedback as usable or unusable based on relevance, specificity, and clarity to ensure high-quality responses as the foundation for analysis and pattern identification - Leverage Claude AI- to identify employee sentiment patterns and keywords pointing toward problems and possible causes to support the development of a targeted recommendation pitch

Education

  • Fordham Gabelli School of Business

    Bachelor's degree, Global Marketing with Consumer Insights

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