Yassin Aitmaatallah
Marketing Operations @ Verizon | Marketo Certified Expert (MCE) | Salesforce Admin & HubSpot Certified | Marketing Automation | AI Process Automation & API Integrations | GTM Engineer
- Role
- Marketing Operations Project Manager at Verizon
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Yassin Aitmaatallah
Marketing Operations expert with 3+ years of experience. My professional background spans 4 countries where I led and assisted on several international Marketo & HubSpot implementations. The diversity of my digital marketing profile includes: MarTech: Led the largest Marketo implementation in the EU while at DHL Express (139 countries). Ecommerce: Proficient in building and managing stores on Shopify, Wix & PrestaShop. Lead Generation: Proactively generating leads through diverse mediums. Email Marketing: Adept in planning and launching campaigns through Marketo, HubSpot and Mailchimp. SMS: Delivering creative and engaging strategies that convert. Paid Search: Effective ad placement and keyword selection. Paid Social: Optimizing targeting to reach relevant audiences.
Experience
Marketing Operations Project Manager
Feb 2025 — Present · New York, NY, US
Convert Workfront requests and build/optimize Marketo programs involving AEP data, A/B tests and velocity scriptingAlign and translate campaign manager requirements to list developers and execute on planned marketing initiativesOnboard new colleagues to Workfront, SFDC, and Marketo while ensuring compliance with SLA, CPNI, and CAN-SPAM
Education
Baruch College
Bachelor of Arts - BA
COOP Apprentice
Apprenticeship
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